
VS
This much hyped format war is really about the last battle for video sold on physical media and its turning out to be very underwhelming. Here are the reasons why its not working and ultimately will never be the next DVD phenomenon:- People are OK with DVDs. Heck, some people still use VHS, although admitedly not many use Betamax or Laserdisc but I digress. DVD is a good format with great features and it still beats the pants off most network tv quality.
- Dirty sales tactics. At twice the price, Blue-ray has some powerful allies: the retail salesforce.
- Efficiencies of cooperation were ignored. Time is running out. This war for the hearts and minds of video enthusiasts has drained so much time and money that it is turning out to be expensive, boring and lacking real benefits. There is still a need for quality content, full 1080p resolution, faster access times. Meanwhile, a new kid is coming to town...
- Very soon ONLINE DISTRIBUTION will start eating market share. As iTunes, Bittorrent and other RSS video aggregators become more ubiquitous, the home computer becomes the center of a computer based media experience.
1 comment:
Yes, focus on bandwidth, I agree. This particular initial battle isn't for the casual consumer, it's for the tech-phile with money. Obvious, right? VHS beat out the technically superior BetaMax for several reasons, which aren't a factor in this battle. They are coming out at the same time, similarly priced. But Blu-Ray should win in the long run. More companies invested in it, and just better technology. Similarly priced as early DVD technology, by the time Blu-Ray is in every home, and players can read your vast DVD colleciton and your budding Blu-Ray collection, superior bandwidth will be introduced. But it will have just gotten to the top of the price hill, ready to push off, with a long way to go to the bottom. And how will media companies regulate their precious content on this bandwidth? Can Blu-Ray discs be ripped and burned? Tell me Mark, I must know. Seriously, can they be ripped and burned? I could google it, but I'm lazy.
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